March 3, 2014

Blogging For Success

Blogging For Success should be the goal of every online or offline business owner. We all know that if you want your online business to be successful you absolutely MUST have a Blog. This is a no-brainer.

As a business owner and internet marketer you should feel comfortable blogging about your business, but is that going to interest others if that is all you blog about? Probably not.

The purpose of a blog is to offer content that is useful to others. Your blog needs to “solve” a problem, have a purpose, and be interesting enough that viewers will want to come back and read your next post.

Some suggestions that you may consider implementing when blogging for success in your business.

Tips and Tricks – This can be powerful. You can tell your readers about something they probably don’t know about in the form of a tip or trick. Be useful and practical. Have some fun with it, but make sure to get the point across instead of beating around the bush trying to be silly. Everyone is always looking for a good tips. Your job in the blog is to furnish a good tip and make sure it is a tips that is relevant to your target market.
Top Ten Lists – The top ten list can be whatever you want to talk about and it can also be your opinion. An example, could be my 10 ten favorite personal development books. If doesn’t necessarily have to be top ten. It could be top 5 or whatever you choose. Top 20 website listings on Alexa or top 5 social media websites…people generally love “Top” listings no matter what it is. You could be the Letterman of the day.
Product Review – Does your company have a competitive edge over other companies with the same market? If so, post a review of your product or service alongside others in your industry. This demonstrates transparency, and with transparency comes trustworthiness. Make a point to mention several times the area of your company that stands out from others. Including these keywords in your post will help with SEO (search engine optimization).
How To’s – Just think about how many times you have Googled “How to…?” People who need an answer “Google it”. Have your answer ready on your blog so when someone searches Google your blog will appear. Sharing this information on social media will also help because you could be answering a question that viewers may not have asked yet and you will show your expertise by giving them the answer first.
Hot Topics – Timing in your post is important. Keeping abreast of current topics, hot topics, what happening now, or trending topics is important. Occasionally posting an article that is fun or overall “newsworthy” is a good idea to keep your viewers interested and they will know that you are informed on other issues.
Polls and Surveys – Poll and survey your customers throughout the year. Ask them what you are doing right and what you are doing wrong. Be blunt and ask what they like or don’t like about your blog. Doing this effectively will insure you are furnishing information that is relevant to them. The next step is to write another post revealing the results of the poll. Gather good data and run with it in a mind-blowing post.
Video Posts – If you own a smartphone or video camera a video post is an awesome way to start a “how-to” series on topics in your industry. Post you videos to a dedicated YouTube channel, add them to your written blog posts, and promote them via social media. Another way is to do a regular section where you have a FAQ video similar to a talk show or interview. You can easily transcribe the text of the video and use that in your blog as well.

Please feel free to share the value you received in this post with others who will benefit from it.

Don’t have a blog yet?

We have already decided, without a doubt, that in order to have a successful online business you must have a blog.

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The Viral Blogging System was designed by marketers, for marketers. When you buy the blog it comes out of the box set up for marketing. A lot of people will pay thousands of dollars to have a blog designed, usually by a designer – and later find out that most designers do not understand how to market; design work and marketing are two separate skills that are not related.

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