If you are involved with Network Marketing or Blogging, you
may not be aware of how using Infographics in your blog or
on your website can get you more traffic.
So, what are Infographics and how can they help you?
An infographic (information graphic) is a representation of
information in a graphic format designed to make the data
easily understandable at a glance. People use infographics
to quickly communicate a message, to simplify the presentation
of large amounts of data, to see data patterns and relationships,
and to monitor changes in variables over time.
Here are a few tools that will help you in your
Piktochart is a web-based tool that has six decent free themes
(and a whole lot more for the paid version) for creating simple
visualizations. You can drag and drop different shapes and images,
and there is quite a bit of customization available. You can also
add simple line, bar, and pie charts using data from CSV (or manual entry).
You can export to PNG and JPG in either print or web quality.
Note that with the free version, you get a small Piktochart watermark
on the bottom of the PNG / JPG downloads.
Easel.ly is another free web-based tool for creating infographics.
You cannot create graphs using real data with this tool, but
works well for conceptual visualizations and storytelling.
Infogr.am is another free, web-based tool with some really nice
themes and a great interface for creating simple infographics.
This option also allows you to create charts using real data.
There are 31 chart options that offer some really cool displays,
like a radial bar graph, scatter charts, bubble graphs, and map
charts. You can also add your own images and video.
Visual.ly (I know, these visualization tools love their ‘.ly’s!) has
some simple free tools worth mentioning, many of which integrate
with social networks to analyze Twitter and Facebook data. You
can create fun Venn diagrams, Twitter account show-downs, visuals
that analyze hash tags, and a few others, but there’s almost no
Tableau has some free tools for creating data visualizations. It is not
web based, so you have to download the software. Once you do,
you can upload a spreadsheet or CSV and create a variety
of interactive data visualizations types, including heat maps
showing density of an activity by location, Venn diagrams to show
associations, bar charts, line graphs,and others.
VisualBee uses your content and our unique free PowerPoint templates
along with appropriate graphics to create an effective PowerPoint
presentation. VisualBee inserts ready-made professional templates
and backgrounds right into your presentation. All the slides can be
easily edited and modified in the native PowerPoint format.
Present.me allows you to create presentations where you record
yourself talking next to the slides you’re presenting. This tool might
be a good way for people working remotely to share a proposal or
concept, or for documenting presentations you’ve given on your
blog or site.
Why SHOULD you use Infographics in your marketing strategy?
1. Compelling and Attractive (Attracts Attention)
2. Easily Viewed and Scanned (we all enjoy looking at things)
3. Increases Traffic
4. Brand Awareness
5. Capabilability of going Viral
6. Easy to Embed
7. Search Engine Optimisation
8. Attracts Backlinks
Even though words are still the best way to communicate
many types of information, but according to a 2011 study
by Skyword, the total views of a piece of written content
increase by 94 percent when visual content, such as an
image or infographic, is embedded.
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Have you used inforgraphics and what was your result?
Please leave your comments below and let me know how
you are using Infographics.
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